- Estimated value / mo
- $1.5K
- $1,504.8 a month
- Subscribers
- 55K
- Established Voice
- Global rank
- #653
- of 3,012
- Category rank
- #6
- of 20 in Marketing
Value breakdown
Sponsorship potential
$16K – $41K/yr
2 sponsored posts a month × $30–$78 CPM
If sold today
$43K – $114K
1.5–4× annual revenue
Not included: audience quality, niche demand, sales ability and growth.
About Why We Buy
Why We Buy is a marketing newsletter published on Kit with about 55,000 subscribers. Letter Ranks estimates its earning potential at $1,504.8 per month, which places it #653 of 3,012 newsletters on the leaderboard and #6 of 20 in marketing. The estimate is based on subscriber count, category benchmarks and typical sponsorship and paid-subscription rates, not on reported revenue. Newsletter owners can claim the page to correct the numbers.
How much is Why We Buy worth?
Letter Ranks estimates Why We Buy at $1,504.8 per month in earning potential, based on its 55,000 subscribers, category benchmarks for marketing and typical sponsorship and paid-subscription rates. That places it #653 of 3,012 newsletters on the leaderboard.
How many subscribers does Why We Buy have?
Why We Buy has about 55,000 subscribers on Kit, which ranks #6 of 20 marketing newsletters tracked here. Subscriber counts come from public data or the owner's submission and are updated when the newsletter is claimed.
How is the newsletter value calculated?
The estimate combines subscriber count, paid subscriber share and price where known, open rate, and category-level sponsorship benchmarks (CPM and per-send rates). It is an earning-potential estimate, not reported revenue. The full method is on the methodology page.
Share this page or compare it on the newsletter leaderboard. Method details are on the methodology page.
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