- Estimated value / mo
- $944
- Subscribers
- 59K
- Established Voice
- Global rank
- #921
- of 3,012
- Category rank
- #319
- of 1,502 in Other
Value breakdown
Sponsorship potential
$11K – $32K/yr
2 sponsored posts a month × $20–$56 CPM
If sold today
$32K – $86K
1.5–4× annual revenue
Not included: audience quality, niche demand, sales ability and growth.
About THE WHAT by Gina + Amy
THE WHAT by Gina + Amy is a other newsletter published on Substack with about 59,000 subscribers. Letter Ranks estimates its earning potential at $944 per month, which places it #921 of 3,012 newsletters on the leaderboard and #319 of 1,502 in other. The estimate is based on subscriber count, category benchmarks and typical sponsorship and paid-subscription rates, not on reported revenue. Newsletter owners can claim the page to correct the numbers.
How much is THE WHAT by Gina + Amy worth?
Letter Ranks estimates THE WHAT by Gina + Amy at $944 per month in earning potential, based on its 59,000 subscribers, category benchmarks for other and typical sponsorship and paid-subscription rates. That places it #921 of 3,012 newsletters on the leaderboard.
How many subscribers does THE WHAT by Gina + Amy have?
THE WHAT by Gina + Amy has about 59,000 subscribers on Substack, which ranks #319 of 1,502 other newsletters tracked here. Subscriber counts come from public data or the owner's submission and are updated when the newsletter is claimed.
How is the newsletter value calculated?
The estimate combines subscriber count, paid subscriber share and price where known, open rate, and category-level sponsorship benchmarks (CPM and per-send rates). It is an earning-potential estimate, not reported revenue. The full method is on the methodology page.
Share this page or compare it on the newsletter leaderboard. Method details are on the methodology page.
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