- Estimated value / mo
- $924K
- $924,000 a month
- Subscribers
- 400K
- Elite Publisher
- Global rank
- #15
- of 3,012
- Category rank
- #3
- of 131 in Business
Value breakdown
Sponsorship potential
$576K – $1.2M/yr
4 sponsored posts a month × $50–$100 CPM
If sold today
$1.3M – $3.5M
1.5–4× annual revenue
Not included: audience quality, niche demand, sales ability and growth.
About The Information
The Information is a business newsletter with about 400,000 subscribers. Letter Ranks estimates its earning potential at $924,000 per month, which places it #15 of 3,012 newsletters on the leaderboard and #3 of 131 in business. The estimate is based on subscriber count, category benchmarks and typical sponsorship and paid-subscription rates, not on reported revenue. Newsletter owners can claim the page to correct the numbers.
How much is The Information worth?
Letter Ranks estimates The Information at $924,000 per month in earning potential, based on its 400,000 subscribers, category benchmarks for business and typical sponsorship and paid-subscription rates. That places it #15 of 3,012 newsletters on the leaderboard.
How many subscribers does The Information have?
The Information has about 400,000 subscribers on email, which ranks #3 of 131 business newsletters tracked here. Subscriber counts come from public data or the owner's submission and are updated when the newsletter is claimed.
How is the newsletter value calculated?
The estimate combines subscriber count, paid subscriber share and price where known, open rate, and category-level sponsorship benchmarks (CPM and per-send rates). It is an earning-potential estimate, not reported revenue. The full method is on the methodology page.
Share this page or compare it on the newsletter leaderboard. Method details are on the methodology page.
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