- Estimated value / mo
- $656
- Subscribers
- 41K
- Breakout Creator
- Global rank
- #1,208
- of 3,012
- Category rank
- #314
- of 812 in Lifestyle
Value breakdown
Sponsorship potential
$8K – $22K/yr
2 sponsored posts a month × $20–$56 CPM
If sold today
$22K – $60K
1.5–4× annual revenue
Not included: audience quality, niche demand, sales ability and growth.
About Pulling the Thread
Pulling the Thread is a lifestyle newsletter published on Substack with about 41,000 subscribers. Letter Ranks estimates its earning potential at $656 per month, which places it #1,208 of 3,012 newsletters on the leaderboard and #314 of 812 in lifestyle. The estimate is based on subscriber count, category benchmarks and typical sponsorship and paid-subscription rates, not on reported revenue. Newsletter owners can claim the page to correct the numbers.
How much is Pulling the Thread worth?
Letter Ranks estimates Pulling the Thread at $656 per month in earning potential, based on its 41,000 subscribers, category benchmarks for lifestyle and typical sponsorship and paid-subscription rates. That places it #1,208 of 3,012 newsletters on the leaderboard.
How many subscribers does Pulling the Thread have?
Pulling the Thread has about 41,000 subscribers on Substack, which ranks #314 of 812 lifestyle newsletters tracked here. Subscriber counts come from public data or the owner's submission and are updated when the newsletter is claimed.
How is the newsletter value calculated?
The estimate combines subscriber count, paid subscriber share and price where known, open rate, and category-level sponsorship benchmarks (CPM and per-send rates). It is an earning-potential estimate, not reported revenue. The full method is on the methodology page.
Share this page or compare it on the newsletter leaderboard. Method details are on the methodology page.
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